Old conferences

I've had a couple of experiences with content from conferences that I've participated in resurfacing. EcomExpo this year had rebroadcast an Affiliate Marketing Panel I had done at eTail a while back. The most recent was coming back from regional Shop.org dinners and Search Engine Strategies this past week. I was reading a copy of Search Marketing Standard that I picked up. There's an article title "Fitting SEO into the Company Puzzle". I haven't found it online yet, but there's a quote from the panel I was on at SES in 2006 where I had referenced thanking the staff that's helping you implement an SEO plan. Still good advice, and fun to see that pop up again :)

Twitter widget

Twitter has finally come out with a fairly reliable widget. You'll see it on the left side of the blog. I'm finding myself posting more short links and tidbits on Twitter recently, rather than longer form blog posts. So, this is a good way to keep track of that.

Trading a link for consulting

Jacob, a “social media consultant,” had an interesting post up today offering to trade consulting time in exchange for a link. It's a great marketing idea, so I'm linking to it. It's always good to talk to other people in the same field, and I'll let you know how the conversation goes.

LinkedIn

I use LinkedIn frequently for work. I've passed 1,000 connections, which I realize is quite a bit more than the norm. However, at this point, there are at least two dead people I'm connected to. It's a little bit odd seeing them when browsing through contacts, and it's gotten me wondering --

Do folks view this as a bit of memorializing, or more likely, their families are unaware of the account and/or how to remove it?

>> Apparently, LinkedIn does have some sort of a process for removing people.
Good post on a similar topic with Facebook.

WOM Slam

Congrats to Jeremy on a successful WOM Slam... I'm hoping he'll post the details soon - it's a great idea.

Obama's retention dilemma

Nice post by Josh Gordon from Knotice:
It's a similar dilemma that many of us in marketing face daily - once the hard fought battle for customer (or voter) acquisition is completed, there is the equally daunting task of retaining that customer.